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Volumn 2, Issue 7
Susan L. Reid, Publisher & Founder
Mary Ellen Whitaker, Editor
The newsletter for today's entrepreneurial business woman
Today’s Topic: Self-Promotion
In This Issue
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During April, we’ll complete our move to AWeber and start broadcasting our slick new html e-Zine. No worries, though, if you prefer getting “just the text, ma’am,” we will continue to send the e-Zine in text format as well.
Note From Susan
Greetings, Fellow Entrepreneurs!
Ladies . . . Start Your Engines!
Have you ever watched the Indy 500?
Billed as the “greatest spectacle in racing,” it is one of the most famous motor-sport events in the world. The beginning is always dramatic. The audience cheers when it hears, “Gentlemen . . . start your engines!” These four words announce the start of something big.
Top 5 Reasons Women Business Owners Put Off Writing Promotion Plans
1. They aren’t comfortable promoting.
If you have been putting off doing your promotion plan, here are some ideas to get you started.
7 Affordable Things You Can Do to Jump-start Your Promotion Plan
1. In 25 words or less, identify and describe the number one thing you want your prospects to know about what you do and how it will be of benefit to them.
One of the most significant things you can do for your business success is develop a promotion plan. A promotion plan covers all phases of communication between you and your potential customers. It is especially useful when you are rolling out a new product, establishing or changing your company image, or want to promote special services or events. A promotion plan can do many things for you, including positioning you as an expert and leader in your industry, cultivating new markets, and enhancing your reputation.
So, what are you waiting for? Ladies . . . start your engines!
Copyright © 2008 Susan L. Reid, DMA
Support for Your Journey
We're here to support you on your journey to business success.
If there is something you’d like to see offered that is not listed below, please let me know. If you have a business question that you’d like my perspective on, email me.
I’d love to hear from you, and I read every email personally.
Send your inquiries and thoughts to me.
On April 4th I turn 50! I know, I know, hard to believe isn't it?
To celebrate my birthday, I’ve decided to do something that I have long admired in the Native American and Japanese traditions: I'm going to give gifts away for my birthday. To help me do that, I've updated my blog with a fresh new look and loaded the right- and left-hand columns with free gifts and giveaways.
One of the things I've done is work with my publisher to create an Author's Birthday Special. Here’s how it works. Click on the image of my book and start down the ordering process. Enter *SLR 101* in the box during check out, and you will receive a 20% discount off my book. Nifty, huh?
Do make sure you stop by and celebrate with me. I'll have surprises and free giveaways all through the month of April.
Accidental Pren-her™ Show Interviews
Today's special guest is Lauren Sullivan.
Today, Lauren is an author, life coach, and retreat facilitator. She is a successful small business owner and founder of Inspired Life Design and Life Choice Retreats of Santa Barbara. Her new book, Give Wings to Your Dreams: Reawaken Your Joy and Passion for Life, offers inspiration and tools for women standing at the precipice of change who want to take charge of their lives.
Listen to Lauren’s inspiring journey from Accidental Pren-her to successful small business owner at the Accidental Pren.
Discovering Your Inner Samurai Blog
“Oprah and Tolle Together At Last” – I've been a fan of contemporary spiritual teacher Eckhart Tolle ever since his first book, The Power of Now, came out. So when A New Earth came out a couple of years ago, I pounced on it. So has Oprah, and all I have to say is . . . 'bout time! Click here to read about her fabulous new web event.
If you'd like to receive e-mail notification whenever I add a post to my blog, enter your e-mail address into the upper left corner of the blog. After you click on the confirmation e-mail from Feedblitz, you'll be all set!
Reader Q & A
Q: “You talk a lot about ‘Your Inner Samurai.’ What the heck is an Inner Samurai?”
No matter what you call it, everyone has an inner voice. It is that part of you that is the repository of all your life experiences and all your hopes and dreams. Alchemized over the years from lead into pure gold, your Inner Samurai is your greatest source of strength and knowing. It is the seat of your wisdom. It is also the place of your extraordinary uniqueness.
Tip: The interesting thing about your Inner Samurai is that it speaks to you. Well, maybe not speaks. “Pulses” is a better word. Your Inner Samurai has a gentle, yet very recognizable, way of communicating with you. I like to call it “pulsing.” When you go inward and ask your Inner Samurai a question, you will feel a “pulse” answering you. This pulse will have one of two distinct qualities. It will feel like either a “yes” or a “no.”
Have questions? Want answers? Send your questions to me.
Learn More About Our Services
Small Business Start-Up Coaching for entrepreneurial women ready to transform their lives and position their business for success.
About Alkamae and Susan L. Reid
The entrepreneurial woman begins imagining her future the moment she starts thinking about striking out on her own and starting her own business. She thinks about what the business will become, the lives she will touch, the people she will help, the flexibility she will have, and the money she will make. She imagines building a business around her value system, her passion, and what’s important to her. She envisions a business that fits beautifully into her life. In short, she dreams about building a business from the inside out.
Unfortunately, no one hands her a manual explaining how to build a business from the inside out. That is, until now.
Would you like support on your journey to business success? Interested in finding out more?
Your journey begins here!
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