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Are You a Tortoise or a Hare in Your Business?Susan L Reid
I'm a tortoise. I admit it.
When it comes to new business ideas, I'm not generally a fast adopter. While other small business owners are quick to implement and incorporate ideas, I like to hang back and consider them.
In some ways, however, I'm more hare than tortoise. Yes, I like to be as thoughtful and careful as tortoise in my approach when making the big decisions about my business. Once those big decisions are made, though, I make ancillary decisions with the great speed and precision of hare.
As the fabled main characters in Aesop’s The Tortoise and the Hare lined up for their race, each was favoring her strengths. The tortoise was focused on the end goal and knew she could go the distance. The hare knew she was fast. She counted on being able to catch up when she made the decision to stop for some food and a quick nap.
When it comes to adopting new ideas and making decisions for your business, are you more like the tortoise or the hare? Are you speedy out of the gate or slow and steady to the end?
The Tortoise Speaks
The Hare Jumps In
In today's business environment, you can see evidence of both tortoise and hare decision-making processes. You notice some business owners who are jumping at anything and others who are slow to consider. Nevertheless, given our current economic conditions, it will take the winning characteristics of both the tortoise and the hare to get things done this year.
When it comes to making decisions about your business, you'll do best when you can find ways to combine the thoughtfulness, sustainability, and commitment of the tortoise with the adaptability, flexibility, and maneuverability of the hare.
The Moral of the Story
Slow and steady wins the race when flexibility sets the pace.Copyright © 2009 by Susan L. Reid
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Copyright ©2009 by Susan L. Reid, DMA
Intuitive small business start-up expert Dr. Susan L. Reid is the award-winning author of Discovering Your Inner Samurai: The Entrepreneurial Woman's Journey to Business Success, and business coach and consultant for entrepreneurial women starting up home-based business for the very first time.
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