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Has Financial Freedom Become Your Holy Grail?

Susan L Reid

One of the first questions I ask spiritually conscious women who come to me interested in starting up a business is, "Why do you want to become a small business owner?"

Answer You know what their number one reason is?

You may have guessed it: flexibility. What is their second most important reason for starting up a business? It's to make money. Specifically, they want financial freedom.

This is a huge mistake. Starting up a business from the energetic place of wanting financial freedom means you don't realize you already have it. It means that energetically you are holding the belief that financial freedom is something yet to be obtained. Energetically, this sets you up for a Holy Grail quest that could cost you hundreds of thousands of dollars and decades of your life.

Let me break this to you gently, ladies.

Just as with the Holy Grail of Christian mythology, it isn't whether the cup exists or not. It’s that the very act of looking for it means that belief is not strong enough for it to be seen.

The real quest when starting up a business is not the search for financial freedom. It's the quest to discover the true Holy Grail for small business owners: the one thing that will attract all the money in the Universe so that it flows to you. Holy Grail

So, what is this Holy Grail? The secret to creating a flow of all the money you want is simple. You must fall passionately in love with a cause.

What kind of cause? The kind of cause that you are extremely passionate about nurturing and that will also greatly benefit and uplift the world. The key here is that it must be advantageous to all. Not just to you.

Five Steps to Putting Your Cause at the Center of Your Business

Step One: Take out a piece of paper and write this question at the top of the page: What cause or causes am I already passionate about?

Then start listing all the causes that bubble up from within you. Don't think too hard about them. Just allow them to arise and be known.

Step Two: To the right of each of your causes, put a number between one and ten that indicates your degree of passion for each. One would be a cause you're mildly excited about. Ten would be a cause you're wildly passionate about.

Step Three: To the left of each cause, put a number between zero and ten that indicates your level of resistance to starting up a business with this cause at its core. Zero would be very little resistance. Ten would be a lot.

Step Four: Narrow down your list to the one main cause that is both high in passion and low in resistance. Ideally, you're looking for a degree of passion of nine or ten and a resistance level of three or below. Circle the cause or causes that fall within these parameters.

If you have more than one cause circled, then take a moment to center yourself and feel into each cause. Listen inwardly for something that will make one cause stand out from the others.

Step Five: Draw a circle in the middle of your paper and place the number one cause at the center. Now draw spokes radiating outward from the core and brainstorm a list of products and services you are excited about offering that will tantalize all the money in the world toward your cause. Notice that I didn't say, to you or to your business.

Attraction MarketingYour products and services are what will entice the flow of money to your cause, not your slick marketing strategy, fancy product packaging, or snazzy website. Yes, all those things are important. However, without your cause at the core of your business generating a magnetic vortex through which money flows, fancy product packaging and a snazzy website will not be enough.

The problem with talking about financial freedom is that many people believe having lots of money is the answer to all problems. If the spiritually conscious woman holds this belief when starting up a business, it actually can work against her. In fact, it can even lead to the downfall of her business.

To prevent that from happening, follow these five steps to take the focus off the quest for financial freedom and put it where it belongs: onto the passionate cause that needs to be at the center of your business.

Allow your passion to attract all the money in the Universe and live the financial freedom that is already yours.

Copyright ©2009 by Susan L. Reid, DMA

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Copyright ©2009 by Susan L. Reid, DMA

Intuitive small business start-up expert Dr. Susan L. Reid is the award-winning author of Discovering Your Inner Samurai: The Entrepreneurial Woman's Journey to Business Success, and business coach and consultant for entrepreneurial women starting up home-based business for the very first time.

If you are feeling both excited and overwhelmed at the prospect of starting a business and haven’t a clue where to begin, help is a click away. Get your free PDF copy of “Doing What You Love: Multiple Streams of Passion” at

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